The following is the philosophy from 3777. I live by this philosophy and want to share it with you:
It is the way a specific group of human beings minds’ work. It is an
understanding of ones’ own mortality. It is knowing that one day you
will die and not allowing the fear of that inevitable fact prevent you
from living your dreams and doing what you love. Understanding that you
are only limited by your own imagination.
3triple7 is about learning to control ones’ fears and not
allowing ones’ fears to control them. It is the belief that the key to
happiness is having dreams and the key to success is making those
dreams a reality…
For a long time the founders of 3triple7 were extreme athletes.
They always understood that their sports were more then just
activities. They understood they were physical actions that stood for
ways of thinking. To call that way of thinking B.A.S.E. jumping,
surfing, skate boarding or anyone of the other death sports was way to
small, it needed a name, something that unified the way these athletes
from different sports minds actually worked. A term that unified the
philosophies that drive their lives; that is what 3triple7 is. It is
unifying the minds and philosophies of all activities that can end ones
life. A persons mind must work in a very special way to participate in
an activity that can kill them…
We believe that the single most important thing in any persons’
life is finding their passion. It doesn’t matter what that passion is.
It can be anything. However, once you have found your passion in life
you must then do what ever it takes (as long as it doesn’t hurt others)
to live it…"